LeadSquared is a Marketing Automation and CRM tool designed for all businesses especially SMBs. It is a complete platform that helps businesses with lead generation, lead management, lead tracking, marketing automation, and also with sales acceleration. Thus, when you get LeadSquared, you don’t need any other software – your entire business process can be easily handled in a single platform.
The advantage here is, when a single software is used across all teams, data flow between marketing and sales team becomes smooth and more transparent! Both the teams can have a complete view of the lead journey, the lead activities and interactions. So, they can sell or nurture the lead accordingly.
LeadSquared also offers lead scoring, landing pages, marketing and sales insights, segmentation and role-based user access. It can integrate with applications such as Super-Receptionist, Ozonetel, LiveChat, Olark Connector, Zopim and GoToWebinar.